Organized by Messe Frankfurt, the stage is all set for the second edition of Heimtextil India, to be held in New Delhi (at the Pragati Maidan, covering an area of 8,000 sq.m.) from 22nd to 24th June. The show is being hyped as a comprehensive event in terms of exhibitors as well as visitors, as not only top Indian brands, but even exporters, fabric companies and overseas participants from countries like Bangladesh, Bulgaria, China, etc. will attract designers and domestic buying agents. There will also be focus on hospitality purchase managers. As the show is happening along with Ambiente India, the organizer claims that nearly 200 companies will be showcasing the very best and latest in dining, living, giving and home textiles. The show will allow visitors to not only focus on the segments of their sourcing and professional interest but also inspire new trends in the Indian homes textiles industry.
Putting the focus on the hospitality segment, Heimtextil India will also witness an exclusive hospitality day on 23rd June in association with the Hospitality Purchase Manager’s Forum. Purchase Managers from some of the top hotels and restaurant chains in India and Asia are expected to attend and engage in buyer-seller meetings with exhibitors. Trends in hospitality and procurement will also be discussed in a series of sessions by eminent speakers defining the competitive business of hospitality. It is in fact an important market segment for home product manufacturers and the Federation of Hotel and Restaurant Associations of India (FHRAI) claims that there is a requirement of an additional 1,80,000 hotel rooms in the country, which will result in huge demand for home textiles. Currently, valued at US $ 11 billion, the hotel and restaurant supplies sector in India is expected to see a 48 per cent growth over the next two years.
The companies have also worked hard to attract the visitors with their collections. Raymond Home, a premium player in the segment, is highlighting its A/W 2016-17 collection which offers the unique vibe of the season in home décor, combining various patterns and natural themes. Kitchen living and dining accessories introduced this season by the company consists of aprons, napkins, table linen, diwan sets and readymade curtains. Wide selection of bed sheet sets, towels, blankets, comforters, quilts and bath robes will be showcased in distinct colours and patterns, thus providing ample choice to customers to customize, and mix-and-match to create unique look for their home. “Highlights for this season include special fibres such as Supima in 700 thread count, brushed cotton of 500 thread count to 1,000 thread count compact fabrics, offered in bed sheet range along with VAT dyed towels and special finishes like anti-static, aloe vera with acrylic prints that are available across blankets and comforters range for the coming season. Handmade and machine made 100 per cent Pashmina shawls with super soft 14.2 microns Merino wool are also part of the collection,” informs Pankaj Saxena, GM & Business Head of Raymond Home . These products have been priced effectively to cater to the wide range of customer segments in the country.
The show will have many companies from Delhi-NCR exhibiting both fabrics as well as end-products. Bhartiya Fabrics, Delhi has focused on 100 per cent polyester, chenille with satin in it cushion and curtains for the event. The company has used jacquard prints with focus on stripes, floral, geometric and texture. Aman Mittal , Owner of company informed, “These products are based on our forecast research and we are hopeful that visitors will like our products. We had earlier also participated in this event, which was a good experience. We are expecting to meet visitors from mainly north India.” Established in 1984 the company is primarily working in the domestic market and it has capacity of 1,00,000 metres of fabric per month. Many other companies are still going with 100 per cent cotton. Kishan International, Bangalore is one of them, and since natural fabrics is its core strength, it has prepared a range of products in 100 per cent cotton with embroidery. Few big companies of south India too are focusing on specialized kinds of cotton and organic cotton-based products as these products are their strength and Indian market have limited offering in the premier cotton or organic cotton segment.
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